| 篇名 | 期刊名 | 卷期(Vol. No.) | 頁數 | 年份 | 作者 | 語言 |
| Exploring the fit between mobile application service and application privacy | Journal of Services Marketing | Vol. 36 No. 2 | pp. 264-282 | 2022 | Jung-Kuei Hsieh、 Hsiang-Tzu Li | 英文 |
| Impact of apps aesthetics on revisit intentions of food delivery apps: Themediating role of pleasure and arousal | Journal of Retailing and Consumer Services | (63), 102686 | | 2021 | Sushant Kumar、 Aarushi Jain、Jung-Kuei Hsieh | 英文 |
| Will you ever trust the review website again? The importance of source credibility | International Journal of Electronic Commerce | Vol. 24 No. 2 | pp. 255-275 | 2020 | Jung-Kuei Hsieh, Yi-Jin Li | 英文 |
| The effects of transforming mobile services into mobile promotions | Journal of Business Research | Vol. 121 | pp. 195-208 | 2020 | Jung-Kuei Hsieh | 英文 |
| Exploring social influence onhedonic buying of digital goods—online games’ virtual items | Journal of Electronic Commerce Research | Vol. 19 No. 2 | pp. 164-185 | 2018 | Jung-Kuei Hsieh, Ching-Yin Tseng | 英文 |
| The role of customers in co-creating m-services in the O2O model | Journal of Service Management | Vol. 28 No. 5 | pp. 866-883 | 2017 | Jung-Kuei Hsieh | 英文 |
| Dialogic co-creation and service innovation performance in high-tech companies | Journal of Business Research | Vol. 68 No. 11 | pp. 2266-2271 | 2015 | Jung-Kuei Hsieh, Yi-Ching Hsieh | 英文 |
| Customer Response to Web Site Atmospherics: Task-Relevant Cues, Situational Involvement and PAD | Journal of Interactive Marketing | Vol. 28 No. 3 | pp. 225-236 | 2014 | Jung-Kuei Hsieh, Yi-Ching Hsieh, Hung-Chang Chiu, and Ya-Ru Yang | 英文 |
| Appealing to Internet-based freelance developers in smartphone application marketplaces | International Journal of Information Management | Vol. 33 No. 2 | pp. 308-317 | 2013 | Jung-Kuei Hsieh and Yi-Ching Hsieh | 英文 |
| A practical perspective on the classification of service innovations | Journal of Services Marketing | Vol. 27 No. 5 | pp. 371-384 | 2013 | Jung-Kuei Hsieh, Hung-Chang Chiu, Chih-Ping Wei, HsiuJu Rebecca Yen, and Yu-Chun Cheng | 英文 |
| Post-adoption switching behavior for online service substitutes: A perspective of the push-pull-mooring framework | Computers in Human Behavior | Vol. 28 No. 5 | pp. 1912-1920 | 2012 | Jung-Kuei Hsieh, Yi-Ching Hsieh, Hung-Chang Chiuand Yi-Chu Feng | 英文 |
| Exploring the disseminating behaviors of eWOM marketing: Persuasion in online video | Electronic Commerce Research | Vol. 12 No. 2 | pp. 201-224 | 2012 | Jung-Kuei Hsieh, Yi-Ching Hsieh and Yu-Chien Tang | 英文 |
| All for one but does one strategy work for all? Building consumer loyalty in multi-channel distribution | Managing Service Quality | Vol. 22 No. 3 | pp. 310-335 | 2012 | Yi-Ching Hsieh, Jinshyang Roan, Anurag Pant, Jung-Kuei Hsieh, Wen-Ying Chen, Monle Lee, and Hung-Chang Chiu | 英文 |
| The challenge for multichannel services: Cross-channel free-riding behavior | Electronic Commerce Research and Applications | Vol. 10 No. 2 | pp. 268-277 | 2011 | Hung-Chang Chiu, Yi-Ching Hsieh, Jinshyang Roan, Kuan-Jen Tseng, and Jung-Kuei Hsieh | 英文 |
| 論文名 | 研討會名 | 研討會地點 | 年份 | 作者 | 語言 |
| Gift-giving in Chinese culture | The InternationalConference on Recent Trends in Science, Technology, Management and SocialDevelopment | , Indonesia | 2018 | Jung-Kuei Hsieh | 英文 |
| Can mobile service become the vehicle of mobilemarketing? | The 8th International Research Symposium in Service Management | , Korea | 2017 | Jung-Kuei Hsieh | 英文 |
| Utilizing the mobile service to facilitate customer co-creation and loyalty | 7th International Research Symposium in Service Management | , Thailand | 2016 | Jung-Kuei Hsieh | 英文 |
| The effect of frontline employee co-creation on service innovation: Comparison of manufacturing and service industries | 6th International Research Symposium in Service Management | , Malaysia | 2015 | Jung-Kuei Hsieh | 英文 |
| Exploring Perceived Value Of Customer Co-Creation In Mobile Commerce | 2014 International Business Conference in San Francisco | USA | 2014 | Jung-Kuei Hsieh | 英文 |
| Co-creation with customer and business partners in service innovation projects | LCBR European Marketing Conference 2013 | Germany | 2013 | Jung-Kuei Hsieh | 英文 |
| Co-creation: Relationships andparticipant motivation in the value network | The 12th International Conference on Knowledge, Culture and Change in Organizations | USA | 2012 | Yi-Ching Hsieh and Jung-Kuei Hsieh | 英文 |
| The impact of collaborative innovation with customers on service innovation project: A perspective of service-dominant logic | 2012 Las Vegas International Business & Economics Conference | USA | 2012 | Yi-Ching Hsieh and Jung-Kuei Hsieh | 英文 |
| Switching between social media: The role of motivation and cost | 2nd International Conference on Economics, Business and Management | Maldives | 2011 | Yi-Ching Hsieh, Jung-Kuei Hsieh, and Yi-Chu Feng | 英文 |
| Building relationships with individual Internet-based worker in the smart Phone Industry | Global Business & International Management Conference | USA | 2011 | Yi-Ching Hsieh and Jung-Kuei Hsieh | 英文 |
